Archive for the SEO Category
An affordable SEO starter package for those who want to try search engine optimisation for their website at a cost effective price.
This initial work takes place over 30 days.
– Google analytics, webmaster tools, google my business, google adwords, Bing Places & Bing Ads configuration & optimisation as required
– Keyword research
– www.moz.com configuration : I use this online software to manage my clients
– On page SEO recommendations
– Conversion rate optimisation recommendations
– Advice / research as required about your website
I work to a 30 day rolling contract, you can cancel at anytime, all I ask is anything already invoiced is paid in full.
Once the initial work is complete, we can discuss next steps, as well as a regular monthly budget if required to help make the website a success.
From month 2 the budget then ranges from £50 – £5000+ dependent on what is affordable.
This is a popular package, so please contact me to find out the latest availability & earliest potential start date for your project.
Earlier this year, we completed work on Dayco Landscaping: www.daycolandscaping.co.uk, this included web design & development, copy writing and on page search engine optimisation.
This site is yet to have any link building / earning, blog writing or social media promotion, so it is perfect for a case study looking at the ranking power of on page SEO.
Whilst most websites will require some inbound links & social media activity to gain and maintain a high SEO rank for well searched for keywords. Keyword mentions in both the domain name & URL, as well as the on site content, can start to establish some well ranked keywords on Google & Bing/ Yahoo.
Internet or online marketing is a term which some will say is outdated / old fashioned, however I still feel it perfectly encompasses what we have to offer. Marketing for those viewing whilst being connected to the internet, hence we still use the term.
This will be a series of basics for those just starting out in the industry, whether via education or work, prompted by a phone call in December 2012 from a 1st year marketing student, this reminded me how vital it is to learn the basics initially, how daunting lots of information can be and the value I got from basic blog posts many years ago!
For those looking for something more substantial, see here : inbound.org. For newcomers, enjoy and I hope you find it useful.